Understanding Image ALT Tags

The small yellow box that comes up when your mouse cursor is placed over an image is called the ALT tag. Every relevant image should have an alt tag with your key words or phrases mentioned in the tag. For example, the ALT description might be "Basingstoke Widget company logo" instead of "companynamelogo.jpg".

A proper ALT tag goes after the file name, and before the Align indicator like this:

<IMG src="images/name.jpeg"ALT="alt text phrase here" ALIGN=right HEIGHT="x" WIDTH="x"BORDER="0" HSPACE="x" VSPACE="x">

 From as early as 2006 most experts claim that the ALT tag is no longer being considered for ranking criteria by some search engines.  The Big SEO believes that since the ALT tags still do get indexed and show up when searched for there's no reason not to have them and they still do help. Undeniably, they cannot HURT you and they will still help you with some engines. The Big SEO recommendation is to continue to use them but be sure to avoid "keyword stuffing". Besides, who knows when the pendulum will swing back the other way?